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Affinity Federal Credit Union Named Best High-Yield Savings by The Wall Street Journal

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Affinity Federal Credit Union Best High-Yield Savings by The Wall Street Journal Article
By: AffinityFCU

BASKING RIDGE, N.J. — Jan. 9, 2023 —  Affinity Federal Credit Union (“Affinity”), a member-based, federally insured, full-service financial institution, has been recognized on Buy Side from The Wall Street Journal’s Best Credit Unions List.

The Affinity SmartStart Savings account is a high-yield savings account with no minimum balance requirement, zero fees with eStatements, and features a generous interest rate—significantly higher than the national average—for up to $5,000 in deposited funds, along with a satisfactory APY on the remaining balance.

“Our mission is to make an ongoing impact on the lives of our members and the communities we serve, and we tailor our savings and cash-back options to help our members achieve financial well-being,” said Kevin Brauer, Affinity Federal Credit Union CEO. “Our SmartStart Savings account offering is one of the many ways we reaffirm this commitment for our members—providing them the opportunity to save more quickly and efficiently on their hard-earned money. We are thrilled to be recognized among the industry’s best credit unions for this savings account.”

The award highlights Affinity’s ongoing efforts to help its members move towards improving their financial well-being. Affinity, the largest credit union in New Jersey, offers comprehensive solutions and tools that allow its members to practice responsible spending habits while earning back money. The award recognizes its easy-to-use mobile app, enabling members to do their banking quickly and seamlessly, removing the stress and hassle from their day. The Wall Street Journal award also featured Affinity’s Cash Back Debit Card and account, allowing members to earn rewards for debit card purchases. This offering contrasts the common cash-back credit card feature many banks and credit unions offer.

“The current environment is challenging, and we recognize that there are competing priorities within our members’ financial lives,” added Brauer. “As economic conditions change, we remain committed to creating solutions that make our members’ lives easier and afford them peace of mind.”  

Buy Side from The Wall Street Journal took a multi-faceted approach to selecting top-tier credit unions for this list. The publication focused on institutions that do not have geographical restrictions on membership, have excellent banking options, have positive customer reviews, and, most importantly, offer high-interest rates and low fees for members. For more details on the award, read the complete list:

About Affinity Federal Credit Union

Affinity Federal Credit Union is a full-service financial institution, member-owned, and community-focused, with a mission to nurture your financial well-being. With more than 20 branches across the tri-state area, Affinity is the largest credit union headquartered in the state of New Jersey, proudly ranking in the top 2% of all credit unions in terms of asset size. The Affinity difference is about people helping people on a deeper level and understanding what YOU need to make your unique dreams a reality. For more information, please visit

Media Contact
Marissa Comerford
Gregory FCA for Affinity Federal Credit Union